I thought I would mention that Silversea and Residensea both have these promotional materials with all the pictures and no substance. They use the same piece year after year as an "image" brochure and then they put the "meat" for each year in a separate brochure. Sometimes there are smaller booklets that fit in the "image" brochure for the complete package. They also develop the big brochure that covers all the cruises and pricing.

I remember the first time I saw the Silversea book - I thought "where is the usable information" just as you are thinking now for this new brochure by Regent.

Regent is doing the same thing as the other luxury lines. I never send this type of brochure out to clients, unless it also contains the smaller piece with the details of cruises.