I just got the brochures. Slick?, sure. A small fortune to produce?, not really. Regent (Carlson for that matter) produces a mountain of printed collateral, so in the aggregate, this does not amount to all that much. Love the satin finish to the pages.

IMO, the problem lies in Regents' mailing lists. Illustrated by many repeat cruisers on this board receiving mailings of a non-or-first time cruiser. I have received mailings indicating that I am a repeat cruiser. Hello?

This piece should have only gone to people who have not cruised on the line. It's a fairly standard "brand" piece. Repeat cruisers want the "meat" that is missing here. Namely, itinerary, cabins and price. This piece is meant to lure the non-Regent customer to the line. You are already here. You like the product. It was a mistake to send it to you.

Regent needs to seriously examine their mailing lists and tailor mailings accordingly. They are doing more harm than good and wasting money besides.