I just received this ad today, and was so taken aback by it that I missed this thread and started a new one on this ad. I have asked that the thread I started be deleted.

When I reviewed the printed material, I was struck by two things. First, this was a VERY expensive ad. Second, it contained almost no real, objective information. By this I mean it contained almost no information as to Itineraries, dates, accomodations, prices, dining options, suite options and descriptions, inclusions and features, and the like. IMO, this is the kind of info both seasoned RSSC cruisers and those new to RSSC would like -- and frankly need -- to make cruise choices. Instead, 95% of the printed material was devoted to pictures of someone's back who was looking over a ship's railing, a person sitting on the pool deck of an otherwise empty ship, and even pics of zebras' rear ends!

I watched the DVD, and found it even more vague than the printed material. A lesson in Zen, pictures of someone in the spa, and an interview with guests at a table in the main dining room (otherwise empty) discussing in very vague terms the things they like about RSSC.

I too have a bit of education and experience in advertising. I found this ad to be the most expensive "waste-of-money" ad I have ever seen. Just a bunch of photos, some blurry and some of people whose heads don't show in the photos, with no real objective information.

Thanks,
Richard

"It's five o'clock somewhere."